燃数科技受邀出席摩根士丹利中国投资峰会发表时间:2025-09-23 09:27 ![]() 燃数科技的合伙人蔡川先生于8月28日至8月29日受邀参加摩根士丹利在深圳主办的中国投资峰会(Morgan Stanley China BEST Conference),通过主题演讲及一对一会议向机构投资者分享了最新的行业洞察。 以下为演讲中部分亮点内容节选,涵盖即时配送、国补政策、奢侈品与潮玩(Alt-data Insights on On-demand Delivery, Trade-in Policy, Luxury and Trendy Collectibles)领域。 节选内容1 即时配送(On-demand Delivery) ● 美团和京东在即时配送领域的市场份额出现下滑,阿里巴巴则实现增长。 ●Meituan and JD lost share in on-demand delivery segment, while BABA gained. ![]() ![]() ● 在外卖大战期间,冷藏预制食品出现了明显的放缓,可见近期的外卖单量提升并非全部来自增量需求。 ●Amid the food delivery battle, Chilled Prepared Food segment saw a notable slowdown,indicating that the recent increase in food delivery orders was not entirely driven by incremental demand. ![]() 节选内容2 国补政策(Trade-in Policy) ● 补贴带动了家电和3C,但节奏有所不同:家电复苏较早且增长动能稳定,而3C的增长周期相对较短。 ●Subsidies lifted both home appliances and 3C, though with different rhythms; appliances recovered earlier with stable growth momentum, while 3C growth was short-lived. ![]() ![]() ● 在家电板块中,尽管参与补贴的SKU仅占供应的一小部分,但在京东和天猫的GMV增长中却贡献了显著的份额。 ●In home appliances segment, subsidized SKUs contributed a significant and rising share of GMV growth on JD/Tmall, despite accounting for only a small portion of supply. ![]() 节选内容3 奢侈品(Luxury) ● 奢侈品市场7月呈现季节性疲软,各品牌表现分化,行业整体复苏步伐仍较缓慢。其中LVMH在7月表现出明显加速,主要由路易威登品牌带动,而其复苏主要得益于更高的客单价(ATV)。 ● July's seasonal softness revealed divergent performance among top-tier luxury brands, while sector-wide recovery remained subdued; LVMH demonstrated material acceleration in July, led by Louis Vuitton brand, where recovery was primarily driven by higher ATV. ![]() ![]() ![]() 节选内容4 潮玩(Trendy Collectibles) ● 潮玩品牌线上销售表现不一;泡泡玛特在7月国内外市场均保持强劲增长势头。泡泡玛特小程序的日活跃用户数(DAU)同比大幅增长,并与公司披露的线上扭蛋抽盒收入高度相关。 ●Trendy Collectible names diverged in online performance; Pop Mart mini program DAU grew strongly Y/Y, which closely correlated with Online pop draw revenue reported by the company. ![]() ![]() ● “Monsters”系列在台湾、东南亚和巴西拥有坚实的基础,而“Crybaby”则在这三个地区引领增长。 ●The Monsters series has a solid foundation in Taiwan, Southeast Asia and Brazil, while Crybaby is leading growth across all three regions. ![]() 预约与我们交流 如您有意向索取本次交流报告,或了解我们的最新产品及最新洞察,欢迎点击此处与我们联系。 期待与您的沟通。 |